Complete Story
11/29/2015
Persuasion unter Komplexitätsbedingungen
Tobias Schmohl
Title: Persuasion unter Komplexitätsbedingungen
Springer, 11/16/2015
ISBN 978-3-658-11786-3
This book provides a conceptual framework for an innovative view on persuasion (as a key concept of rhetorical theory) by developing an integrative perspective. It therefore combines paradigms referring to action theoretical backgrounds as well as premises of systems theory.